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THINKPAD LIVE TORTURE TEST

ART DIRECTOR + DESIGNER

Picture
When a product claims to have a military grade body for any mishaps that may come in contact with it, they better have a way to prove it. On the night before Halloween, we decided to put our ThinkPad X1 Yoga to the test by going live on Facebook and allowing our audience to choose their torture devices using Facebook's reactions. Whether it'd be a dozen of eggs, a blowtorch, a cattlebrand, or just paintballs, our device stuck through it all and was even able to respond in real-time to what our audience had to say about it.

My involvement/role: Concept ideation and designer

Team: Chris Weiderman (CW) + RG Lacandola (ACD)

Facebook Live: http://bit.ly/2Fz1MoL

Media: http://bit.ly/2mvB43S
© 2020 LINDA FUNG. ALL WORK IS PROPERTY OF ITS RESPECTIVE BRANDS.​​​
  • HOME
  • WORK
    • Bad Times at the El Royale
    • Raise ä Bar - Lärabar
    • Hotel Artemis Movie
    • Men's Wearhouse Bridal Expo
    • LinkedIn: Veterans Day
    • Men's Wearhouse S/S 18
    • ThinkPad 25 Anniversary
    • Califia Farms: What Plants Can Do
    • Chick-Fil-A Scholarship
    • Lenovo ThinkPad Live Torture Test
    • Small Biz Salute
    • The UPS Store Social
  • SIDE HUSTLE
    • CrossFit Fountain Inn
    • Chayo Films
    • Portraits: Chris Orrick
    • Freshe Poke
    • Rassay
    • Palate
  • PHOTOGRAPHY
  • THE GRAVEYARD
  • ABOUT